Get here the most common question & answer from digital
marketing so you can understand the basics.
Some of the useful digital marketing tools are - SEMrush, Google Alert, Google Trends, Google Analytics, Submit Express Link Popularity, Open Site Explorer, Keyword discovery, Digital point keyword tracker, StumbleUpon, Favicon generator, Crazy egg heatmaps and XML Sitemap Generator
Digital marketing is of two types-
â— Inbound Marketing
Inbound Marketing sells products and services through practices such as,
â— SEO(Search Engine Optimization)
â— SMM(Social Media Marketing)
â— Content Marketing
â— Branding
It creates awareness of the company and services to the customers.
â— Outbound Marketing
It is a traditional method of marketing. It targets potential clients. In addition, it covers activities such as,
â— Trade shows
â— Placing ads in a newspaper
â— Radio Ads
â— Seminar series
â— Cold calling
If your ad gets disapproved, analyze the reason for disapproval. Solve the issue. You have to wait for the approval status after editing.
Digital Marketing denotes any marketing activity done online. It points to brand marketing
tactics done through internet. Besides, it involves techniques like, SEM(Search Engine Marketing), SEO(Search Engine Optimization), SMM(Social Media Marketing), Web Analytics, Email Marketing and
Content Marketing
On page optimization makes websites stand out in search engine rankings. On-page,
optimization is changes done on a live web page. Off-page optimization is changes done to a website offline. These changes result in positive search engine rankings.
SEO stands for Search Engine Optimization. SEO is a technique to increase the quality of traffic to your website. This is possible through organic search engine results.
Web development refers in general to the tasks associated with developing websites for hosting via internet. The web development process includes web design, development, client-side/server-side scripting and network security.
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